Case Study · FirstVet
FirstVet
Launching the leading European brand of remote health triage for pet care in the US.
Services
Markets
North America
Launching a full funnel strategy to bring brand awareness and convert
After deep market research and audience exploration, Good Moose created a full funnel strategy with an emphasis on direct response channels (Search and Social) with the support of connected TV to successfully educate users about this new service prior to converting them.
57%
Meta-driven install growth in the first 3 months of the 2022 engagement vs. the prior year average
65%
Decrease in Meta cost per install in the first 3 months of the 2022 engagement vs. the prior year average
"
We engaged with Good Moose to help with our expansion. Good Moose was instrumental in helping us establish and manage a testing framework that drove rapid growth across multiple paid acquisition channels.
Justin Melia — Marketing Lead, FirstVet
FirstVet
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