Case Study
Sol de Janeiro
Expanding to international markets through brand awareness.
Services
Media ManagementAnalytics & ReportingAttribution StrategyCreative ServicesForecasting & Planning
Markets
Europe
Expanding Sol de Janeiro's reach and awareness in France
Leveraging strategically placed OOH near key Sephora locations in Paris and Lille, complemented by nationwide paid social and video campaigns, we effectively engaged consumers and successfully drove traffic to Sephora in France, both online and in-store, helping Sol de Janeiro thoughtfully scale and establish a strong presence in this new market.
64MM
Impressions
+50%
Sales lift in France Sephora
201K
Clicks from Digital Media (Meta, TikTok, and YouTube)
"
Partnering with Good Moose in 2021 was a game-changer for us. Throughout the last 4 years, they've helped us navigate massive growth challenges while providing support across all aspects of our expansion. They worked closely with our team to expand our media efforts through channel and creative diversification that fueled our funnel. Their expertise and dedication have been instrumental to our success over time.
Tamera Ferro — CMO, Sol de Janeiro
Sol de Janeiro
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