Pro bono consulting
We do pro bono marketing strategy and execution for non-profits, mission-driven organizations, and underrepresented founders.
We reserve a portion of the team's time every quarter for organizations doing work we believe in. It keeps us honest and it keeps the work meaningful. The same senior operators who run our largest accounts sit down with founders who could never buy that time — and both sides come out sharper.
Our longest-running commitment is our partnership with New Voices Foundation, supporting women-of-color-led small businesses through hands-on marketing coaching. So far: more than 40 businesses coached one-on-one, a 100% satisfaction rating, and 90% of founders walking away with greater strategic clarity.
What we do
- Free strategy engagements. Focused sessions with founders and non-profit teams covering positioning, paid media readiness, creative direction, and channel strategy — the same thinking we bring to paying clients, tailored to organizations that can't buy it yet.
- Discounted execution for approved organizations. For approved partners, we extend media buying and creative execution at cost — real campaigns run by the same senior team, not an intern track.
- Long-term partnerships. Ongoing relationships with New Voices Foundation and other mission-driven organizations, built for repeat cohorts and compounding impact rather than one-off volunteering.
Our approach
Focused engagements to unlock the next stage of growth — usually a few weeks, always high-leverage.
For approved partners, we extend media and creative execution at cost. Same team, same standards.
Ongoing relationships with New Voices Foundation and other mission-driven orgs, cohort after cohort.
Our partnership with New Voices Foundation
In partnership with New Voices Foundation, we provide personalized marketing coaching to women-of-color-led small businesses — one-on-one sessions with strategic guidance tailored to each founder's market, challenges, and growth goals.
"Their guidance on video content and strategic use of humor has completely transformed our approach to authentic customer engagement."Read the full New Voices case study →
FAQ
- Who qualifies for pro bono or at-cost work?
- Non-profits, mission-driven orgs, and underrepresented founders whose mission is bigger than their budget. We review requests each quarter and prioritize the ones where senior marketing time will genuinely change the trajectory.
- What does a pro bono engagement actually include?
- Most of the time it's a strategy sprint. A few weeks of focused sessions on positioning, channel strategy, creative direction, or paid media readiness. Approved partners can also get media and creative execution at cost.
- How do we apply?
- Fill out the form below and tell us about your mission, where you are, and where you're stuck. We can't take on every organization, but we read everything that comes in.
- Is this run by junior staff?
- No. The same senior operators running our biggest client accounts run the pro bono work. That's kind of the whole point.
If your mission is bigger than your budget, we'd like to hear about it.
Let's Chat →